My background
Personal Profile
My name is George Janes, an endurance athlete with a degree in sport coaching. My passion for sport has been a throughline during my entire life, something passed down through my family. I have participated in most sports when growing up but have eventually settled into Triathlon and competing. Recreationally I climb and box, which has led me to expanding my knowledge of training to these sports. I know what it takes to compete at a high level and to push yourself beyond what you thought possible.
I started my business as a way to spread and grow the knowledge that I have gained during my educational and academic life. My ultimate goal in life is to help others achieve their goals. I believe sport to be one of the most powerful tools in the world in doing that.
I specialize in strength training for major endurance events in triathlon and its associated disciplines of swimming, cycling and running as well as developing climbers and boxers.
Education and qualifications
2019
British Triathlon coach
At age 16 I became a level 1 British Triathlon coach. I mainly teach swimming as it is my personal favourite discipline out of the three.
2020
RLSS Lifeguard
I qualified as a lifeguard in early 2020 and have been in the leisure industry ever since.
2021
Swim coach
I became a Swim England qualified instructor in 2022, doing both my level 1 and 2 in the same year. I have been teaching swimming to a wide range of ages and abilities since.
2022-2025
Sheffield Hallam University
I completed an undergraduate student at Sheffield Hallam University studying Sport Coaching. It is a degree that has taught me a lot about coaching, leadership and people.
2023
British Triathlon strength and conditioning coach
I took part in a triathlon specific CPD through British Triathlon in order to run and deliver strength and conditioning sessions specific to triathlon training.
2024
Level 2 Gym instructor
I qualified as a level 2 gym instructor, allowing me to lead my own sessions in a gym environment and how to design effective programs.
2024
Level 3 Personal Trainer
I passed my Level 3 PT practical exam through origym in May, allowing me to take on my own clients in planning and 1-1 sessions.
2024
Level 3 Sports massage
Sports massage allows me to enhance athletic performance by improving flexibility, reducing muscle tension, aiding recovery and helping athletes stay in peak condition.
2025-2026
Msc Strength and conditioning
I decided to further my knowledge and understanding of strength training by taking a masters, taking my coaching to the next level.
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